Instagram Trends and Accounts to Follow in 2024

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Hello, everyone! What Instagram accounts have you been enjoying lately? Instagram has evolved from just a photo-sharing app into a powerful tool for expressing brand identity and personal messages. Today, let’s explore the latest Instagram trends for 2024 and discuss how we can apply them to our accounts.

The key trends for Instagram accounts are summarized as follower engagement, humor through memes, and quick information delivery. By effectively leveraging these trends, we can make our Instagram accounts more appealing. Let’s take a closer look!

1. Content Completed by Follower Engagement

Instagram used to be a platform where followers consumed content. Nowadays, accounts that engage followers in completing the content are gaining attention. When followers actively participate, the content becomes richer and more enjoyable.

Yaong Heroes (@yaongheroes)

  • An account that transforms followers’ profile pictures into ‘Yaong Hero’ characters
  • Encourages followers to upload character photos and transformation videos to their stories
  • Adds fun with unique characters and hero transformation videos
Yaong Heroes

Avocado Professor (@avocado_professor)

  • An account proving the hypothesis that ‘Avocado’ will have more followers than a professor’s class
  • Participation-based content where followers prove the hypothesis by following the account
  • Simple yet hooking text that rapidly increased followers
Avocado Professor

2. Memes Can Be Used Anywhere

Even in seemingly serious fields, appropriately using memes and humor can garner great responses. Memes are powerful tools for delivering messages beyond just simple laughs.

Contemporary Arts Meme (@contemporary_arts_meme)

  • Satirizes the realities of contemporary art and art professionals through memes
  • Gains great response with well-chosen and well-delivered memes
Contemporary Arts Meme

DBpia Insta (@dbpia_insta)

  • An account that introduces academic papers using memes and humor
  • Increases accessibility by linking papers to various media such as cartoons, movies, and music
DBpia Insta

3. Magazines Delivering the Latest Trends Fast

Many people now get the latest news through Instagram. Accounts that capture followers with quick and stylish content are on the rise.

Eyes Magazine (@eyes_mag)

  • An online magazine covering fashion, culture, lifestyle, and various social issues
  • Attracts many followers with high-quality content
Eyes Magazine

Daily Fashion News (@dailyfashion_news)

  • Quickly uploads content on fashion, beauty, and entertainment
  • A must-follow account for marketers, beauty, and fashion professionals
Daily Fashion News

Conclusion: Applying These Trends to Our Brand’s Instagram

How are you running your Instagram account? Use these trends to upgrade your brand’s Instagram to the next level!

  • Complete content together with your followers.
  • Actively use humor and memes!
  • Upload quickly and cover a variety of issues.

Managing an Instagram account isn’t difficult. You can do it too! Let’s take on the challenge together!

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